Invest in Culture. Empower Communities. Build a Lasting Legacy.
Be part of a vibrant celebration of culture, creativity, and community!
The Ethnik Festival of Arts and Culture (EFAC) is the flagship festival of Ethnik Festivals Association, bringing people together through art, music, dance, fashion, food, education, and cultural expression. Celebrated during Black History Month in Calgary, EFAC honours African, Caribbean, and Afro-Canadian heritage while embracing the richness of Alberta’s diverse cultural communities.
We invite businesses, corporations, government agencies, foundations, community organizations, and individuals to partner with us in delivering an inspiring festival that celebrates diversity, showcases artistic excellence, and creates meaningful opportunities for cultural exchange and community engagement.
Why Sponsor EFAC?
Sponsoring EFAC is more than a branding opportunity—it is an investment in culture, creativity, inclusion, and the next generation.
Your partnership can help your organization connect with a diverse and engaged audience while demonstrating a commitment to community development, cultural preservation, and social impact.
As an EFAC sponsor, your organization can:
- Increase Brand Visibility: Showcase your brand through festival promotions, digital platforms, marketing materials, and on-site activations.
- Demonstrate Community Leadership: Position your organization as a supporter of diversity, equity, inclusion, and cultural understanding.
- Support Artists and Creative Talent: Help provide platforms for artists, performers, cultural practitioners, and emerging creators.
- Invest in Youth and Education: Contribute to arts education, mentorship, skills development, and entrepreneurship through Ethnik’s learning initiatives.
- Build Valuable Connections: Engage with community leaders, business professionals, government representatives, cultural organizations, and potential partners.
- Create Meaningful Experiences: Connect your brand with audiences through exhibitions, product showcases, interactive activities, and customized sponsorship activations.
Sponsorship Opportunities
We offer a range of sponsorship levels and customized partnership opportunities to accommodate different budgets, business objectives, and community investment priorities.
Whether your organization seeks prominent brand recognition, direct audience engagement, or a long-term cultural partnership, we will work with you to develop an arrangement that aligns with your goals.
Potential sponsorship opportunities include:
- Presenting and Title Sponsorships – Prominent brand association with the festival and selected programming.
- Gold, Silver, and Bronze Sponsorships – Recognition and promotional benefits tailored to different investment levels.
- Program and Activity Sponsorships – Support specific experiences, including cultural showcases, culinary competitions, youth programming, artist development, and recognition events.
- In-Kind Partnerships – Contribute products, services, equipment, accommodation, transportation, media support, or professional expertise.
- Corporate and Community Partnerships – Develop collaborative initiatives that extend beyond the festival through education, mentorship, entrepreneurship, and year-round cultural programming.
Flexible Benefits. Meaningful Impact.
Depending on the sponsorship level and agreed partnership, benefits may include logo placement, digital and social media promotion, advertising opportunities, exhibition or vendor space, speaking opportunities, event recognition, VIP invitations, product activation, and customized engagement with festival audiences.
We welcome conversations about tailored sponsorship packages that deliver value for both your organization and the communities EFAC serves.
Your Partnership Makes a Difference
Your support helps Ethnik Festivals Association celebrate cultural heritage, create opportunities for artists, empower young people and adults, support creative entrepreneurship, and strengthen connections among Calgary’s diverse communities.
Together, we can build a cultural platform whose impact extends beyond the festival stage—supporting learning, creativity, collaboration, and a more inclusive future.
Become an EFAC Sponsor
Join us in celebrating culture, championing creativity, and investing in communities.
To explore sponsorship opportunities or request a sponsorship package, contact:
Lanre Ajayi
Founder & Executive Director
Ethnik Festivals AssociationPhone: 403-408-7374Email: director@ethnik.ca Partner with EFAC. Celebrate culture. Empower generations. Create lasting impact.